News & insights

Discover the latest news about Packaging Première and PCD Milan and the exciting initiatives you’ll experience at the event.

News from our sponsors

The latest news from Packaging Première e PCD Milan sponsors.

Fedon: tradition, innovation, and a new way of experiencing packaging

For over a century, Fedon has been a symbol of Italian excellence in the world of design and packaging. Founded in 1919, the company has evolved over time, staying true to its roots in artisan craftsmanship and turning them into a distinctive strength. Today, Fedon stands as a benchmark for Brand and companies seeking packaging solutions that combine aesthetics, functionality, and innovation.

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Art Gallery

An actual art gallery will enrich the event: discover the latest news from the artists.

“Imprints of Care” by Antonina Tina Kake

The Art Gallery at Packaging Première & PCD Milan 2025 presents the prompting revolution. The technique of formulating instructions, questions, or commands to guide AI in generating relevant and high-quality responses becomes art, restoring to words their fundamental value: virtuality

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“Discardia” by Yoana Biserova Doneva

The Art Gallery at Packaging Première & PCD Milan 2025 presents the prompting revolution. The technique of formulating instructions, questions, or commands to guide AI in generating relevant and high-quality responses becomes art, restoring to words their fundamental value: virtuality

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“Desert artefacts of a new era” by Elsa Babkova

The Art Gallery at Packaging Première & PCD Milan 2025 presents the prompting revolution. The technique of formulating instructions, questions, or commands to guide AI in generating relevant and high-quality responses becomes art, restoring to words their fundamental value: virtuality

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Avant-Garde

The project that presents the latest innovations in luxury packaging.

Press releases

The latest news from Packaging Première and PCD Milan.

Innovation and future: discover the not-to-be-missed conferences at Packaging Première & PCD Milan

During Packaging Première & PCD Milan, scheduled from 13 to 15 May 2025, visitors will have the opportunity to assist to a comprehensive programme of conferences and debates dedicated to the industry’s latest trends and innovations. Experts, designers and business leaders will share their knowledge to offer an in-depth look at the new challenges and opportunities of the packaging of the future.

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Discover our events

Packaging Première

an exclusive exhibition dedicated to those who create packaging for the luxury sector
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Packaging of Perfume, Cosmetics & Design

PCD Milan – the event that drives innovation and collaboration between packaging suppliers and beauty brands from Italy’s iconic Cosmetic Valley
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