Packaging Première & PCD Milan Talks: don’t miss the appointments with experts and wold-leading brands to discover the latest innovations in luxury and beauty packaging.

Conference room


Experts, brands and designers will present the lastest trends in the world of luxury, beauty and design.

Dom Pérignon, Giorgio Armani, Bally, Pantone, Garnier, Kiko and more are among the speakers who took the stage at Packaging Première & PCD Milan 2024 to explore current trends in the luxury, beauty, and packaging industries. From Korean cosmetics to sensorial marketing, from AI to 3D printing, from sustainability to innovative materials.

Stay tuned for 2025 program!

Keynote Speakers

A preview of the Italian and international guests who will go on stage.

Andrea Leonetti


Product Developement and Innovation

Fabrizio Rinaldi

Giorgio Armani

Innovation and Digital Transformation

Lorenzo Centi


Direttore Progetti Strategici, ESG e Procurement

Jungwon Heo

Jungwon Heo


Lead of Creative Center, Senior Vice President

Pieter Mulder

X-Rite Pantone

Global Strategic Account Manager

Gian Giacomo Costa

Garnier Italia

Brand Business Leader Haircare e Colorazione

andrea filippi

Andrea Filippi

AI Artist

Andrea Leonetti

Product Developement and Innovation
chris egger

Chris Egger

CMO & Co-founder
Portofino Dry Gin

Fabrizio Rinaldi

Innovation and Digital Transformation
Giorgio Armani

Gian Giacomo Costa

Brand Business Leader Haircare e Colorazione
Garnier Italia

Juan Mantilla

Head of creativity & beauty packaging design
KIKO Milano

Learn about the latest trends in the packaging, luxury and beauty industries

To attend the conferences, simply register to visit Packaging Première & PCD Milan by clicking on the link above. Admission to the conferences is free for all visitors and no registration for single conferences is required.

Conference Agenda 2023

Don’t miss the talks with industry experts to discover all the latest in the world of luxury and beauty packaging.

Day 1

Tuesday, 16 May

Day 2

Wednesday, 17 May

Day 3

Thursday, 18 May

16 May 2023

Conference Room

Packaging Première presents Avant-Garde: the most innovative and sustainable projects selected by a jury of experts.

> Session 1

Luxury and the point of sale: the display meets the future

Speaker: Corvasce Design, Flyvision

> Session 2

Innovation at your fingertips: the use of alternative raw materials in luxury packaging.

Speaker: Arjowiggins, Baralan, Cadicagroup, Estal, Stilema, Icma Sartorial Paper, Venchi.

Special Guest: Venchi

Swedish premium paperboard company Holmen Iggesund wants to create purposeful packaging solutions together with customers and partners. In this process and business, sustainability is a top priority. This presentation is all about the forest and the origin of both the company and the material. How Holmen Iggesund´s products are part of the bioeconomy and how paperboard can help companies to heavily reduce their carbon footprint. On stage, local account manager Massimo Falcinelli is joined by Holmen Iggesund’s head of Sustainability, Johan Granås. Together they will take you on a journey to the Swedish forest.


> Massimo Falcinelli – Account Manager Holmen Iggesund

> Johan Granås – Head of Sustainability Holmen Iggesund

Packaging Première presents Avant-Garde: the most innovative and sustainable projects selected by a jury of experts.

> Session 3

At a glance: when aesthetics is mirrored in sustainability

Speakers: Eska, Fedrigoni, Pozzoli, Manifattura del Seveso, James Cropper

> Session 4

Talking packaging: when communication becomes circular

Speakers: Valtenna, HLP Klearfold, Arti Grafiche Nidasio, Rissmann, Panama Trimmings, Caffè Borbone

Special Guest: Caffè Borbone

25 May 2022

Conference Room

Digital beauty: how packaging affects the brand perception in the beauty world and what features it must have to pop on camera!


> Gianluca Ottolina – Founder & CEO, ZAGO Milano

> Annalisa Betti –  Journalist and Beauty Editor

> Beatrice Balzarotti –  Sensory Anthropology Expert, Esxence

Other speakers coming soon!

Plastigraf Trevigiana, a company that has been laminating paper and cardboard for over forty years, offers its range of Ecogloss and Ecomatte films made from PLA compostable bioplastic. Thanks to their recyclability, biodegradability and high content of renewable raw materials, these Italian-made Plastic Free® certified products perfectly meet the needs of the graphics and luxury packaging market.

The development and use of the NATIVIA® PLA range in transparent, matt, coloured, metallic and scratch-resistant versions is the result of the exclusive collaboration between Plastigraf Trevigiana Srl and the Derprosa™ brand.


> Alessandro Capoferri –  Managing Director Plastigraf Trevigiana

> Laura Giust – Quality Manager Plastigraf Trevigiana

No Plastic on the end product!
Sorting, Recycling, Deinking and Composting are not a problem with Kurz transfer products!


> Mr. Christophe Dujardin – Global Business Development Manager Sustainability / Cold Transfer
Leonhard KURZ Stiftung & Co. KG

From the circular economy to zero impact: this is the path to be followed by the paper and cardboard packaging sector. In just a short space of time, paper has succeeded in renewing and enhancing itself.

There will be testimonies on stage regarding how it is possible to achieve zero impact while still guaranteeing the aesthetic qualities required by that luxury products.

Titles and Speakers:


> Responsible Forest Management: the important contribution of the packaging sector

Speaker: Andrès Ortolano Tabolacci – CoC Technical Advisor in FSC Italia


> Real luxury? It’s sustainable thanks to paper and cardboard.

Speaker: Federica Brumen – Project Manager R&D Comieco


> Paper: from Cinderella to the princess of sustainability

Speaker: Massimo Ramunni – Secretary of Aticelca

> Design that inspires good practice

Speaker: Laura Moretti – Docente IED Firenze, Owner Studio Moretti

Speaker: Filippo Vanni – Export manager Barone Ricasoli S.p.A

The design of premium packaging, differential, attractive and at the same time innovative in its functionality, today we can say that it can go hand in hand with maximum sustainability.

In Estal, the efficiency of a package is defined by the formula, beauty + design + innovation + sustainability, and for this challenge we work every day. We are delighted to be able to say that our commitment is now a reality thanks to the natural beauty of WILD GLASS and CORKCOAL


> Paolo Oldani – Key Account Manager Italia Estal

26 May 2022

Conference Room


> 11:00 – 11.45

Packaging at Auge

Speaker: Davide Mosconi – Partner & Executive Director Auge Design

> 12:00 – 12:45

Originality and structure of language.

Speaker: Mario Di Paolo –  Founder & Creative Director Spazio Di Paolo

> 14:00 – 14:45

Thinking with your hands

Speaker: Dario Volpe –  Creative Director & Designer Lettera 7

> 15:00 – 15:45

The nju: process

Speaker: Nju:comunicazione


pentawards logo

Pentawards, the most important awards in the packaging sector, will once again be present at Packaging Première & PCD Milan to offer exclusive content.

As the Pentawards community has grown, so too has its position as a reference point linking the different layers of the packaging value chain. This unique position has allowed them to use their large community to organise events creating a space where leaders and creative innovators from each pillar within the packaging value chain come together under one roof.

Conference program

Simultaneous traslation into English will be available on 21 and 23 May

View as list
The next trillion - Bringing connected products into brand ecosystems
11:15 am - 12:00 pm
 - Talks
Cameron Worth

Founder & CEO at SharpEnd

Fabrizio Rinaldi

Innovation and Digital Transformation at Giorgio Armani

Micaela Di Trana

Group VP Innovation and Sustainability at Fedrigoni

Multisensoriality and storytelling: how to tell reality through the senses
12:00 pm - 1:00 pm
 - Talks
Beatrice Balzarotti

Sensory Anthropology Expert e Content Creator at Italian Perfumery Institute

Davide Sarchioni

Art curator and consultant at Var Digital Art by VarGroup and at Fondazione Luca e Katia Tomassini

Filippo Bellini

Journalist and AIB Associazione ItaliaBrasile Scientific Committee Associate

Gianluca Fusto

Pastry chef & Owner at Fusto Milano

Marianna Arca

Head Of Marketing at CFF Creative Fragrances & Flavours

Massimo Bonechi

CEO at Openverse

Simone Boffa

Musician and Composer at Ocrasunset

The evolution of biobased plastics in luxury and cosmetic packaging
1:00 pm - 1:45 pm
 - Talks
Beatrice Coltelli

Associate Professor of Materials Science and Technology at the Department of Civil and Industrial Engineering at Università di Pisa

Charles van Reij

Global Lead packaging, paper and print at Cradle to Cradle

Marco Scatto

CEO at PLUS4 Srl

Olivier Overweg

Co-Founder at Éticos

Luxury: the way into the extraordinary
2:45 pm - 3:30 pm
 - Talks
Charles Znaty

CEO at Dengo Europe

Pamela Tailor

Founder at Time for Champagne

Simona Eckhold

CEO at AnnLeeBags

Ute von Buch

Founder at creativ verpacken

Brand elevation through contemporary art craft
3:30 pm - 4:00 pm
 - Talks
Daphné Aubé

Founder at Caractères Paris

Giorgia Dallasio

Editor at Pambianconews

Soizic Allain

International Brand Manager at Dom Pérignon

11:00 am

11:15 am

11:30 am

11:45 am

12:00 pm

12:15 pm

12:30 pm

12:45 pm

1:00 pm

1:15 pm

1:30 pm

1:45 pm

2:00 pm

2:15 pm

2:30 pm

2:45 pm

3:00 pm

3:15 pm

3:30 pm

3:45 pm

4:00 pm

4:15 pm

4:30 pm



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