
Introducing iPhone Pocket: a beautiful way to wear and carry iPhone
Born out of a collaboration between ISSEY MIYAKE and Apple, iPhone Pocket features a singular 3D-knitted construction designed to fit any iPhone
Discover the latest news and trends in luxury, packaging and design.

Born out of a collaboration between ISSEY MIYAKE and Apple, iPhone Pocket features a singular 3D-knitted construction designed to fit any iPhone

At Integra Fragrances, a true Made in Italy excellence, we’ve mastered the art of olfactory identity—a bespoke fragrance designed to reflect and enhance a brand’s essence, strengthening its impact through the emotional power of scent.

For over a century, Fedon has been a symbol of Italian excellence in the world of design and packaging. Founded in 1919, the company has evolved over time, staying true to its roots in artisan craftsmanship and turning them into a distinctive strength. Today, Fedon stands as a benchmark for Brand and companies seeking packaging solutions that combine aesthetics, functionality, and innovation.

Packaging Première & PCD Milan 2025 invites visitors to embark on a visionary journey where Artificial Intelligence meets human creativity, giving rise to a new form of augmented imagination. This fusion of technology and artistic inspiration opens the way to unexplored realms in the world of design

At Packaging Première & PCD Milan 2025, we are thrilled to present a special initiative in collaboration with Madame Furoshiki, showcasing a blend of sustainability, art, and creativity in packaging design. This exclusive partnership celebrates the power of reuse and circular design, offering visitors a fresh perspective on the future of packaging.
An actual art gallery will enrich the event: discover the latest news from the artists.

In a world where speed too often replaces the time of process, Packaging Première Milan celebrates care, patience, and thoughtful design, in the belief that the most meaningful creative paths are the ones we travel together.

The Art Gallery at Packaging Première & PCD Milan 2025 presents the prompting revolution. The technique of formulating instructions, questions, or commands to guide AI in generating relevant and high-quality responses becomes art, restoring to words their fundamental value: virtuality

The Art Gallery at Packaging Première & PCD Milan 2025 presents the prompting revolution. The technique of formulating instructions, questions, or commands to guide AI in generating relevant and high-quality responses becomes art, restoring to words their fundamental value: virtuality

The Art Gallery at Packaging Première & PCD Milan 2025 presents the prompting revolution. The technique of formulating instructions, questions, or commands to guide AI in generating relevant and high-quality responses becomes art, restoring to words their fundamental value: virtuality

What happened over the past year? What did we learn? And what do we choose to carry with us?
The answer is data.

tissuePack is the revolutionary material made from 100% natural fibers, ideal for eco-sustainable, protective, and aesthetically appealing packaging.

Fedrigoni Self Adhesives presents Re-Play Tintoretto Gesso at Avant-Garde 2025

A rain cover that reduces plastic, protects the environment, and enhances the brand

Packaging Première collaborated with the innovative system Cicero.Live to measure audience engagement, interest, attention, and emotional response in real time through Artificial Intelligence.

The 2025 edition of Packaging Première & PCD Milan, the leading event for luxury packaging in the fashion & accessories, beauty, luxury, fine food & drinks sectors, wrapped up: for three days, the spaces of the Allianz MiCo were transformed into a crossroads of visions, materials and ideas, welcoming over 325 exhibitors from 10 countries and a selected and specialized audience of 7,908 visitors – high-profile professionals and industry experts perfectly aligned with the goals of the event.

Countdown to Packaging Première & PCD Milan: the sector’s most anticipated event opens its doors in just two weeks!

Packaging Première & PCD Milan 2025 invites visitors to embark on a visionary journey where Artificial Intelligence meets human creativity, giving rise to a new form of augmented imagination. This fusion of technology and artistic inspiration opens the way to unexplored realms in the world of design