Avant-Garde, the project that drives innovation and sustainability in the world of packaging.
Avant-Garde is the Packaging Première award dedicated to projects that don’t follow trends — they anticipate them.
Packaging that tells a vision-driven story and opens up new possibilities through design, sustainability, and innovative materials.
Avant-Garde showcases the most innovative packaging of the year, selected by an expert jury across the categories of Sustainability, Design, and Innovative Materials. All shortlisted projects will be exhibited at the fair, where you can meet their creators and be inspired by their innovations.
Join us on 21 May 2026 from 12:00 to 1:00 PM in the Trend Hall for the Avant-Garde Winners Ceremony, where the winners of the three categories will be officially announced and awarded.
Exhibitors at Packaging Première, brands and design agencies have the opportunity to submit one or more projects for consideration by a panel of experts in packaging, sustainability, and design. The jury will select the best projects based on sustainability, design, and innovative materials, and they will be showcased in a dedicated area of the event, getting special visibility before, during, and after the event.
The deadline to submit the application form is February 16, 2026. Don’t miss the opportunity to showcase your project!
Discover the jurors who select the projects from those nominated for the design category.
The projects selected by the jury for the Design Category
What noise does a dream make? It is the jingle of a necklace that comes to life from the desire to transform, with paper, a design into reality
This tin contains a Toe-Warming Trio of Lume socks for Highly Gifted People.
Three, so you’ve always got an alternative.
And so you’ll always have a spare, no matter what happens.
Have fun with them and let them be part of your biggest adventures.
Wine@box is an innovative packaging solution for e-commerce wine shop, a registered design. Developed in collaboration with leading e-commerce operators in the sector, it overcomes some limits of current solutions, such as the complexity of assembling internal protective elements and the overall size of the box.
Olio Amare is the result of a fusion of creativity, innovation, and a strong commitment to the environment
Bubloom breaks away from the traditional spray mechanism used in conventional perfumes.
Inspired by the lush landscape of Africa, AGENCE BEMAD sought to celebrate all that is ‘Savanna’. Or in Swahili, KIWARA.
Protected by two patents, Smart Compact is revolutionizing traditional makeup packaging by introducing an innovative concept that adds real value for consumers while reducing environmental impact.
The Winged Bag by IDP Direct isn’t just packaging – they are an experience.
QPearl introduces a revolutionary approach to personal care for HORECA and Retail industry with its double-patented, pearl-shaped shampoo and shower gel 100% plastic free products.
Terrae: The Paper Born from the Earth for a Sustainable Future
Inspired by the Sardinian legend of Ulysses’ sirens, the Audarya sparkling wine label celebrates the joy and carefree nature of bubbles.
The projects selected by the jury for the Sustainability Category
Infinity RePROJECT® is a patented paperboard available from 600 to 5000 gsm, whose physical-mechanical performance derives from a special process that enhances recycled natural fibres
Fedrigoni Self Adhesives presents Re-Play Tintoretto Gesso at Avant-Garde 2025
A rain cover that reduces plastic, protects the environment, and enhances the brand
Infinity RePROJECT® is a patented paperboard available from 600 to 5000 gsm, whose physical-mechanical performance derives from a special process that enhances recycled natural fibres.
Satin Ocean is the first satin product in the Winter & Company range. After Toile Ocean, it is the second material that contains yarns made from PET bottles collected from the sea.
WABI-SABI is the new ICMA collection that represents a new paradigm in the world of 100% recycled papers.
G&CO introduces Cell, a new line of thermoformed packaging made by NEW LW 3016V.
In sustainable packaging industry, an innovation comes out that combines transparency and functionality: a revolutionary material that offers the visual clarity of plastic, but it is made of 100% 45- day biodegradable cellulose.
Packoroma’s Bio-Roma bags is a 100% biodegradable, compostable, and micro plastic-free alternative to conventional plastic bags.
Alter Eco Pulp combines luxury and sustainability with innovative pulp processing technologies, responding to the growing demand for eco-friendly packaging. Its solutions allow brands to stand out by offering elegant, personalized and biodegradable packaging.
The projects selected by the jury for the Innovative Materials Category
tissuePack is the revolutionary material made from 100% natural fibers, ideal for eco-sustainable, protective, and aesthetically appealing packaging.
RAIKU is a cleantech company that has developed a breakthrough 100% natural packaging material. We are part of the LVMH business accelerator and have attracted strong interest from major luxury brands.
Revita transforms agro-industrial byproducts such as bran, rice husks, and brewer’s spent grains into sustainable fibers for packaging through a patented process, offering a concrete and scalable alternative to traditional cellulose.
Ispirata alla natura e supportata da un decennio di ricerca, la tecnologia di Woamy imita la resistenza direzionale del legno, offrendo una protezione ottimale con un peso eccezionalmente ridotto. È la scelta ideale per i brand che cercano soluzioni di packaging circolare.
SEELCAP® ONEGO è un’innovazione eco-progettata per la sicurezza del packaging, nata dalla collaborazione tra SLEEVER® e CARBIOS.
