James Cropper

‘Paperwork’ range with Off-White™

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Description

The stunning ‘Paperwork’ range from NGG Off-White™ sees innovation and creativity extend through the packaging. The range which includes fragrance, nail polish and make up, is delivered in a secure, multi part eco-pack made from moulded fibre by COLOURFORM™.
This innovative and sustainable packaging offers elegant simplicity and a tantalizing un-boxing experience as each layer reveals another element.

Off-White’s ‘Paperwork’ 4 piece pulp box was designed to create a journey inspired by the three senses of touch, sight and smell.

Features include:

Face silhouette logo debossed on the lid
Multiple layers securely nested together using a clever series of locating pins
Colour matched to specific NGG grey
Robust construction despite being light-weight offering significant protection for the contents
The smooth surface of this luxury packaging box boasts tidy die cut edges and a lid that shrouds the base completing the clean look.
This ground-breaking packaging is functional, aesthetic and a lot of fun!

Contents include fragrances, nail polish or make-up, a sponge tray for cleansing and in the base, a very special surprise c/o Mattel Creations. In a nod to Virgil Abloh’s celebration of youth culture, there is one of three Mattel creations Masters of the Universe figurines: He-Man, Skeletor and Evil-Lyn.

Sustainability credentials include:

Mono-material cellulose wood pulp from FSC® certified and sustainably managed forests
100% green energy: solar, wind and hydro is used for production the majority of which is generated on site
Light weight
Plastic-free: 100% recyclable with paper
The inlays can also be removed allowing the boxes to be endlessly repurposed.

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