Materials, textures and sounds anticipate the value of what lies within. At King Union, every project turns unboxing into a sensory gesture, where technique, design and perception meet in perfect balance.

We are excited to share with your about our latest innovation at Pairs Packaging Week 2025. We’ve developed new primary packaging for Skincare, Cosmetic and Perfume.Find out more at our booth S172!

Happy to share Francesca's nomination!

packaging women of Italy 2026

Introducing Packitecture, IDP Direct’s premium design book blending packaging and architecture. It’s a visual guide for luxury brands to craft precise, stunning packaging. With Packitecture, luxury packaging isn’t a mystery—it’s a blueprint.

Dream, Breathe and Touch our Paper Packaging Solutions and Uses.

A trip down memorylane looking back on nominations, award and special encounters with Prime Minister Mark Rutte and the Dutch Royal House

Patented Airless Tubes

Bag in a Box: when a box becomes a bag

Would you like to discover more about our solutions ?

Favini’s Prisma felt-marked paper has undergone a thorough review in recent months. Four new colours with soft, dusty, desaturated tones have been introduced, along with a new weight.

What is luxury?

Mirror-effect adhesive PVC for floors and ceilings is ideal for events, weddings, fashion shows and scenic installations. Its reflective surface enhances light, depth and visual impact quickly and temporarily.

Optimize the management and security of your products with our integrated RFID labels, an invisible technology for flawless traceability.

New production plant and investments in technology and personnel