This commemorative label, produced on metallic paper, features a sophisticated combination of special finishing techniques that make it truly distinctive.
The interaction between the colours printed on the metallic surface, the Braille elements, the embossed details and the special coating creates an eye-catching play of reflections and light.
The layering of these effects adds depth, tactility and brilliance, transforming the label into a distinctive artefact that enhances the celebratory character of the product and offers a complete sensory experience.
MCC Label’s project was selected by the jury for the Design category and will be showcased in the dedicated Avant-Garde area at Packaging Première 2026.
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