Superlativa® redefines premium beauty packaging by introducing a patented microfilm sourced from unused pearl‑industry by‑products, already celebrated in high-end fashion, leather goods, watchmaking and eyewear. Within bottle and carton, it unveils an unrepeatable natural iridescence and sculptural luminosity, enhanced by recycled paper and glass. Its certified regenerative supply chain elevates a precious natural discard into a signature aesthetic language where innovation, sustainability and heritage converge in harmony.
Superlativa® ‘s project was selected by the jury for the Innovative Materials category and will be showcased in the dedicated Avant-Garde area at Packaging Première 2026.
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