Uncoated FSC certified kraft paper

Kraft paper is a durable, naturally brown paper, made by the sulfate pulping process - the conversion of wood into wood pulp. It can be died white and then printed in any desired color and design. It is recyclable and can be FSC certified, giving brands a chance to use it for creating sustainable packaging.
The Swatch Ltd. boxes in the picture are made of uncoated and FSC certified kraft paper.