TONCAR SRL
About us
Physical products for brand stories.
Toncar develops and produces physical products designed to create meaningful connections between brands and people.
We specialize in promotional systems, collectible products, card decks, special packaging, premium kits and physical solutions for retail activations, loyalty programs, gifting and brand experience projects.
Our work starts from a simple principle: an object is not defined only by how it looks, but by what it generates.
A card can become an engagement tool.
A pack can become an experience to open, keep or share.
A promotional insert can become a mechanism for repurchase, collection or participation.
A kit can turn a brand message into something concrete, memorable and producible.
Toncar supports companies, brands and agencies in the development of tailor-made physical products, combining concept, technical feasibility, materials, finishes, packaging, assembly and industrial production.
Our experience comes from the world of stickers, trading cards, collectibles and promotional products, and has evolved into a broader approach: designing objects and systems able to activate behaviours, express brand values and reach the market effectively.
We work between Italy and Asia through a consolidated production network, integrating technical development, prototyping, sourcing, printing, finishing, packaging, flowpack, blister, display, ecoblister, special kits and premium solutions.
For Toncar, innovation is not only aesthetic.
It is the ability to transform an intuition into a real product: coherent with the brand, sustainable in its processes and scalable in production.
We don’t simply design objects.
We design what objects do.
Products & services
Toncar
Toncar, not just packaging. A system.
Before Production
Before Production Every project begins before the final product exists. It is the stage where formats, materials, mechanics, packaging and usage contexts are connected to understand what can truly work. From the first intuition to the physical solution, Toncar turns possibilities into a concrete path, designed to be consistent with the brand and feasible in production.
Two Visual Directions
Two visual approaches to interpret the card in a premium way: on one side, materiality, texture and surface details; on the other, the contrast between light and dark to express identity, balance and perceived value
Format / System
Format / System A card is never just a card. It can become a pack, display, premium kit or activation tool, adapting to the brand, the context and the production process.
Collectible Products / Engagement Tools
Collectible Products / Engagement Tools Cards, packs and promotional inserts designed to create participation, repurchase and brand connection through collection, discovery and completion mechanics.
Card Deck / Premium Box
A premium presentation box featuring two custom card decks and a QR card. Designed to combine collectible value, brand storytelling and a refined unboxing experience.