Sustainable Shine – CCL Label srl project for Avant-Garde 2026
Sustainable Shine is CCL Label’s innovative alternative to traditional hot and cold foil, demonstrated through premium whisky labels that deliver the same brilliant metallic effect with a significantly reduced environmental impact.
By replacing foil, Sustainable Shine can achieve up to 25% lower CO₂ emissions while reducing material use and production waste, supporting more efficient recycling.
Designed for spirits brands where craftsmanship and premium appearance are essential, Sustainable Shine enables bespoke metallic shades on paper and film substrates with full creative freedom and global availability. Already adopted by leading spirits brands, the solution proves that premium decoration and environmental responsibility can go hand in hand.
CCL Label’s project was selected by the jury for the Sustainability category and will be showcased in the dedicated Avant-Garde area at Packaging Première 2026.
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