{"id":69224,"date":"2023-04-27T11:37:26","date_gmt":"2023-04-27T09:37:26","guid":{"rendered":"https:\/\/www.packagingpremiere.it\/?p=69224"},"modified":"2023-04-27T11:37:29","modified_gmt":"2023-04-27T09:37:29","slug":"james-cropper-accelerates-plans-for-sustainable-growth","status":"publish","type":"post","link":"https:\/\/www.packagingpremiere.it\/en\/sustainability\/james-cropper-accelerates-plans-for-sustainable-growth\/","title":{"rendered":"JAMES CROPPER ACCELERATES PLANS FOR SUSTAINABLE GROWTH"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"69224\" class=\"elementor elementor-69224 elementor-69223\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35694cc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"35694cc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8c7069f\" data-id=\"8c7069f\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61b907b elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"61b907b\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">JAMES CROPPER ACCELERATES PLANS FOR SUSTAINABLE GROWTH<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9b04e1b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9b04e1b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b9d35cd\" data-id=\"b9d35cd\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d218a3e elementor-widget elementor-widget-post-info\" data-id=\"d218a3e\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-24b06d9 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.packagingpremiere.it\/en\/2023\/04\/27\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>April 27, 2023<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a0088c elementor-widget elementor-widget-text-editor\" data-id=\"0a0088c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>James Cropper, a global market leader in advanced materials, luxury packaging and paper products, today announces a strategy to accelerate growth across the Group.\u00a0<\/strong>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a52410f elementor-widget elementor-widget-text-editor\" data-id=\"a52410f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSince the appointment of Steve Adams as Chief Executive Officer in August 2022, the Company has made\u00a0significant progress in repositioning James\u00a0Cropper to capitalise on growth opportunities within its core and emerging end-markets. The fast-growing renewable\u00a0energy and decarbonisation markets are creating an ever-greater need for novel and high-performance materials, while sustainable fibres, and low, or zero, carbon processing are driving growth within paper and packaging.\r\n\r\nIn order to position the company to accelerate\u00a0growth, the\u00a0Group is today announcing three strategic changes:\r\n<ol>\r\n \t<li>Brand profile: reorganisation and renaming.<\/li>\r\n \t<li>A step\u00a0change of\u00a0investment in innovation and systems.<\/li>\r\n \t<li>Streamlining the Paper division to improve productivity and margins.<\/li>\r\n<\/ol>\r\n<h1>Brand\u00a0profile: reorganisation\u00a0and renaming<\/h1>\r\nThe\u00a0Group will\u00a0invest in the\u00a0James Cropper\u00a0brand by reorganising itself from\u00a0three separate\u00a0divisions (James Cropper Paper, Technical Fibre Products and Colourform) into four market-facing segments, unified under the Group name:\r\n<h1>o\u00a0 James Cropper\u00a0Creative Papers<\/h1>\r\nThe Group\u2019s\u00a0historic business\u00a0supplying specialist paper markets with a\u00a0world leading\u00a0range of coloured and embossed papers, and unique sustainable fibre options including CupCycling.\r\n\r\n&nbsp;\r\n<h1>o\u00a0 James Cropper\u00a0Luxury Packaging<\/h1>\r\nIncorporating James Cropper\u2019s\u00a0multi-award winning Colourform moulded pulp innovation and the packaging papers made for the world\u2019s leading luxury brands.\r\n\r\n&nbsp;\r\n<h1>o\u00a0 James Cropper Technical Fibres<\/h1>\r\nCore technical fibre markets including aerospace, defence, construction and industrial.\r\n\r\n&nbsp;\r\n<h1>o\u00a0 James Cropper Future\u00a0Energy<\/h1>\r\nIncorporating TFP Hydrogen,\u00a0and including\u00a0materials and\u00a0products for fuel cells, carbon capture, batteries and wind.\r\n\r\n&nbsp;\r\n\r\nThe above segments will be\u00a0managed under\u00a0two\u00a0Managing Directors\u00a0covering\u00a0paper products\u00a0and advanced materials respectively.\r\n\r\n&nbsp;\r\n\r\nThe new brand strategy positions the Company across an exciting spectrum from heritage to cutting edge and leverages the brand value of the James Cropper name across all markets and geographies.\r\n\r\nThis will also generate a more\u00a0focused operation\u00a0and streamlined cost base with greater collaboration and sharing of functions across the Group.\u00a0The reorganisation and renaming will be\u00a0delivered within\u00a0the remainder of this calendar year.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c48ff9a elementor-widget elementor-widget-image\" data-id=\"c48ff9a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre.jpg\" class=\"attachment-large size-large wp-image-69231\" alt=\"James cropper\" srcset=\"https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre.jpg 1200w, https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre-300x200.jpg 300w, https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre-768x513.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af974a7 elementor-widget elementor-widget-text-editor\" data-id=\"af974a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Investment in innovation and systems<\/h1>\r\n<strong>\u00a0<\/strong>\r\n\r\nThe strategy will realise greater synergies across the Group, supported by a multi-million pound investment in the next three years that will simplify processes and systems and combine Group functions. In turn this will enable smarter access to data and\u00a0inform leaner\u00a0working\u00a0practices allowing\u00a0the Group to operate more efficiently.\r\n\r\n&nbsp;\r\n\r\nTo drive future growth through innovation, the Board has made a senior level appointment with the move of Patrick Willink to the new position of Chief Innovation Officer, starting immediately. Patrick will lead a Centre for Innovation at James Cropper, bringing a wealth of experience to this role, as former Paper Operations Director, Group Chief Technology Officer, and most recently Managing Director of Colourform, the Group\u2019s award-winning luxury packaging division.\r\n\r\n&nbsp;\r\n\r\nThe Innovation team will be scaled up to play a critical part in ensuring James Cropper will meet the anticipated demands of future markets and customers, whether technical, environmental or economic, to drive costs down and volumes up. Activities will include: delivering ambitious plans to decarbonise the Group\u2019s operations; making ever greater use of recovered fibres; and helping to create technology roadmaps in emerging markets such as green hydrogen, fuel cells and carbon capture.\r\n\r\n&nbsp;\r\n<h1>Streamlining the Paper division<\/h1>\r\nAnother key\u00a0element of\u00a0the Group\u2019s strategy will be significant changes to the Paper division. In order to create a more resilient and higher margin business that is less exposed to the multiple headwinds it has faced for many years, the Group is proposing to reduce the number of paper machines in operation from four to three, with two machines anticipated to be in production at any one time.\r\n\r\nTogether with the reorganisation and streamlining of Group functions and related investment (as outlined above), this will lead to a change in overall headcount, and accordingly the Company has today submitted an advance notification of redundancies, with a 90-day consultation period commencing with immediate effect. Overall, approximately 10% of employees will potentially be affected, predominantly within the Paper and Group functions.\r\n\r\n&nbsp;\r\n\r\n<strong>James Cropper Chief Executive Officer, Steve Adams said: <\/strong><em>\u201cWe\u2019re a purpose-driven business built on strong values and announcing potential job loses is not a decision taken lightly. We will work collaboratively with our employees, unions, and representatives throughout this process. Change is difficult yet it is essential to ensure the sustainability and growth of James Cropper.\u00a0<\/em>\r\n\r\n<em>\u00a0<\/em>\r\n\r\n<em>\u201cOur strategic realignment will drive margin improvements by bringing\u00a0greater focus\u00a0on our customers and allow us to take better advantage of our size and remain agile and dynamic in our markets. Combined with our wealth of manufacturing knowledge, sustainability alternatives and pioneering abilities we will strengthen our position across multiple sectors as the preferred global partner of choice.\u201d\u00a0<\/em>\r\n\r\n&nbsp;\r\n\r\n<strong>Commenting on the Strategy\u00a0Update, James Cropper\u00a0Chairman, Mark\u00a0Cropper added: <\/strong><em>\u201cThe next few years should see breakout growth in many areas as we truly live our purpose and help the world shift to a low carbon economy in better balance with nature. Nevertheless, we have become increasingly aware that this will not be achieved without more robust and efficient systems, greater collaboration across our different businesses, and a resizing of our Paper business to make it more consistently profitable and sustainable.\u201d\u00a0<\/em>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c0a5f9 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"1c0a5f9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a class=\"elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon 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src=\"https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre.jpg\" class=\"attachment-full size-full wp-image-69231\" alt=\"James cropper\" srcset=\"https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre.jpg 1200w, https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre-300x200.jpg 300w, https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre-768x513.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a044569 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"a044569\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre.jpg\" class=\"attachment-large size-large wp-image-69231\" alt=\"James cropper\" srcset=\"https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre.jpg 1200w, https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre-300x200.jpg 300w, https:\/\/easyfairsassets.com\/sites\/60\/2023\/04\/JAMES_CROPPER_technicalfibre-768x513.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96d9233 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"96d9233\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit Lorem ipsum dolor sit amet, consectetur adipiscing elit<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3afd38 elementor-widget elementor-widget-spacer\" data-id=\"f3afd38\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23c76e8 elementor-widget elementor-widget-heading\" data-id=\"23c76e8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The latest news from Packaging Premi\u00e8re &amp; PCD Milan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ebc895c elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"ebc895c\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.packagingpremiere.it\/it\/iscriviti-alla-newsletter\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\">Subscribe to our newsletter<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0bdcb8b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0bdcb8b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4946b40\" data-id=\"4946b40\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p class=\"MsoNormal\"><b><span style=\"mso-ansi-language: IT;\">JAMES CROPPER ACCELERATES PLANS FOR SUSTAINABLE GROWTHS<\/span><\/b><\/p>\n","protected":false},"author":174,"featured_media":69231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"James Cropper, a global market leader in, luxury packaging and paper products, today announces a strategy to accelerate growth across the Group. . %%sep%% %%sitetitle%%","_seopress_titles_desc":"James Cropper, a global market leader in advanced materials, luxury packaging and paper products, today announces a strategy to accelerate growth across the Group. ","_seopress_robots_index":"","footnotes":""},"categories":[458],"tags":[],"edition":[543],"class_list":["post-69224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability","edition-packaging-premiere-pcd-milan-2023"],"_links":{"self":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts\/69224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/users\/174"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/comments?post=69224"}],"version-history":[{"count":5,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts\/69224\/revisions"}],"predecessor-version":[{"id":70612,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts\/69224\/revisions\/70612"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/media\/69231"}],"wp:attachment":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/media?parent=69224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/categories?post=69224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/tags?post=69224"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/edition?post=69224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}