{"id":54615,"date":"2022-12-12T15:15:11","date_gmt":"2022-12-12T14:15:11","guid":{"rendered":"https:\/\/www.packagingpremiere.it\/?p=54615"},"modified":"2023-02-10T11:30:09","modified_gmt":"2023-02-10T10:30:09","slug":"what-2022-taught-us-and-what-2023-will-bring-in-beauty-packaging-by-eva-lagarde","status":"publish","type":"post","link":"https:\/\/www.packagingpremiere.it\/en\/top-news-en\/what-2022-taught-us-and-what-2023-will-bring-in-beauty-packaging-by-eva-lagarde\/","title":{"rendered":"\u201cWhat 2022 taught us and what 2023 will bring in beauty packaging\u201d by Eva Lagarde"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"54615\" class=\"elementor elementor-54615 elementor-54614\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-35694cc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"35694cc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8c7069f\" data-id=\"8c7069f\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61b907b elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"61b907b\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u201cWhat 2022 taught us and what 2023 will bring in beauty packaging\u201d by Eva Lagarde<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9b04e1b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9b04e1b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b9d35cd\" data-id=\"b9d35cd\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d218a3e elementor-widget elementor-widget-post-info\" data-id=\"d218a3e\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-24b06d9 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.packagingpremiere.it\/en\/2022\/12\/12\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>December 12, 2022<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a0088c elementor-widget elementor-widget-text-editor\" data-id=\"0a0088c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tNew materials, products with refill and accessible packaging are just some of the trends of 2022.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0bbad5 elementor-widget elementor-widget-text-editor\" data-id=\"d0bbad5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tA year has gone by already and it\u2019s time to think back and take on the learnings. I wrote an article in early 2022 about the trends in <a href=\"https:\/\/re-sources.co\/five-sustainable-beauty-packaging-trends\/\">beauty packaging.<\/a>\u00a0It\u2019s time to look back into it and see what was true and what needs revision.\r\n\r\n&nbsp;\r\n\r\nThe five trends were:\r\n\r\nNew Materials: with innovative materials invading the beauty sphere\r\n\r\nRefill Revolution: with refill initiatives everywhere\r\n\r\nEnd of Life Management: for a better design for recycling or discarding\r\n\r\nPaperization &amp; woodification: with paper being the new gold\r\n\r\nAccessible beauty: with more tools and packaging disability friendly\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2324ca8 elementor-widget elementor-widget-image\" data-id=\"2324ca8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/re-sources.co\/what-2022-taught-us-and-what-2023-will-bring-in-beauty-packaging\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"795\" height=\"435\" src=\"https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image1_EL-dec22.jpg\" class=\"attachment-full size-full wp-image-54620\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image1_EL-dec22.jpg 795w, https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image1_EL-dec22-300x164.jpg 300w, https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image1_EL-dec22-768x420.jpg 768w\" sizes=\"(max-width: 795px) 100vw, 795px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b865577 elementor-widget elementor-widget-text-editor\" data-id=\"b865577\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOverall, new materials are still the big talk and the main investment attraction for impact investors and other companies. NOTPLA is a sheer example with the recent win of the coveted Earthshot Prize which gives them global recognition and financial support to keep developing innovative products. Developing new materials that will be compatible with all beauty applications will be a challenge but some promising innovations are already on the market with brands like Haeckels, for instance.\r\n\r\n&nbsp;\r\n\r\nRegarding the refill revolution: it is still a massive work in progress. Pressure coming from the regulator (especially in France) is pushing companies to adopt the model, but most remain reluctant considering all the barriers to entry. It\u2019s a complete paradigm shift, for consumers, retailers, and also brands. The model will probably take years to implement successfully but brands like Beauty Kitchen or L\u2019occitane are tackling the issue head on with innovative refill solutions in stores. We are building a report about refillable beauty (released in Jan 23) that will help you understand what the market holds in that sphere.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6ea9a0 elementor-widget elementor-widget-image\" data-id=\"c6ea9a0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/re-sources.co\/what-2022-taught-us-and-what-2023-will-bring-in-beauty-packaging\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"795\" height=\"435\" src=\"https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image3_EL-dec22.jpg\" class=\"attachment-large size-large wp-image-54626\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image3_EL-dec22.jpg 795w, https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image3_EL-dec22-300x164.jpg 300w, https:\/\/easyfairsassets.com\/sites\/60\/2022\/12\/Image3_EL-dec22-768x420.jpg 768w\" sizes=\"(max-width: 795px) 100vw, 795px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a52410f elementor-widget elementor-widget-text-editor\" data-id=\"a52410f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>End of life management has got more structure. The European commission has just released new EU-wide rules on packaging into its Green Deal initiative. These rules will aim to restrict unnecessary packaging and promote reusable and refillable packaging solutions. The idea is to make all packaging on the EU market recyclable by 2030, a herculean task considering the current level of recycling in Europe (from 0 to 60% depending on the country and the material). The vision is also to massively increase the use of recycled plastics with an harmonisation of recycling symbols across Europe.<\/p><p><a href=\"https:\/\/re-sources.co\/what-2022-taught-us-and-what-2023-will-bring-in-beauty-packaging\/\">Follow this link<\/a> to read the full article and discover all beauty packaging trends.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14587ae elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"14587ae\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/re-sources.co\/what-2022-taught-us-and-what-2023-will-bring-in-beauty-packaging\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm 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class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit Lorem ipsum dolor sit amet, consectetur adipiscing elit<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3afd38 elementor-widget elementor-widget-spacer\" data-id=\"f3afd38\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23c76e8 elementor-widget elementor-widget-heading\" data-id=\"23c76e8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The latest news from Packaging Premi\u00e8re &amp; PCD 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newsletter<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0bdcb8b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"0bdcb8b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4946b40\" data-id=\"4946b40\" data-element_type=\"column\">\n\t\t\t<div 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What did 2022 teach us and what will 2023 hold in store?<\/p>\n","protected":false},"author":921,"featured_media":54622,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Packaging&#039;s trend 2022%%sep%% %%sitetitle%%","_seopress_titles_desc":"Eva Lagarde takes a look at the state of the art of beauty packaging, analyzing the main trends. What did 2022 teach us and what will 2023 hold in store?","_seopress_robots_index":"","footnotes":""},"categories":[458,350],"tags":[],"edition":[],"class_list":["post-54615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability","category-top-news-en"],"_links":{"self":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts\/54615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/users\/921"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/comments?post=54615"}],"version-history":[{"count":5,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts\/54615\/revisions"}],"predecessor-version":[{"id":59978,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/posts\/54615\/revisions\/59978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/media\/54622"}],"wp:attachment":[{"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/media?parent=54615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/categories?post=54615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/tags?post=54615"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.packagingpremiere.it\/en\/wp-json\/wp\/v2\/edition?post=54615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}